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Who owns Kellogg's?

Kellogg's is an American food brand, and its ownership is split. The trademarks are owned by Kellanova, which Mars, Incorporated acquired on 11 December 2025. Separately, WK Kellogg Co holds a licence to use the Kellogg's name on cereal in the United States, Canada and the Caribbean, and Ferrero International S.A. of Luxembourg acquired WK Kellogg Co on 26 September 2025. So a box of Kellogg's cereal in North America comes from a Ferrero-owned company, while the brand itself belongs to a Mars-owned one.

United States connection

Direct

Origin
United States
Sourced connections
2
High confidenceLast checked Oct 2026

Key facts

Brand
Kellogg's
Founded
1906
Origin
United States
Owner
Kellanova
Manufacturing
Unknown

Why Whownit classifies Kellogg's this way

  • Origin

  • Trademarks owned by Kellanova, now part of Mars

Sources: company filingsAll sources

Ownership snapshot

  1. Kellogg's

  2. owned by

    Kellanova

  3. owned by

    Mars, Incorporated

  4. owned by

    Private owners

Owned by Kellanova

Kellogg's is owned by Kellanova, which is part of Mars, Incorporated. Mars, Incorporated is privately held.

Country connections

Each relationship is recorded separately, with its own sources.

Looking for alternatives?

Comparable alternatives based on ownership and origin.

No verified alternatives have been added yet.

Sources

Primary sources are listed first. Facts on this page were last checked in Oct 2026.

  1. sec.gov

    Kellanova Form 8-K Exhibit 99.1, Mars Completes Acquisition of Kellanova (opens in a new tab)
    SEC filingAccessed Oct 1, 2026

  2. sec.gov

    WK Kellogg Co Form 8-K Exhibit 99.1, Ferrero Completes Acquisition of WK Kellogg Co (opens in a new tab)
    SEC filingAccessed Oct 1, 2026

  3. sec.gov

    WK Kellogg Co Form 10-K, fiscal year 2024 (opens in a new tab)
    SEC filingAccessed Oct 1, 2026

Quick answers

Who owns Kellogg's?

Kellogg's is owned by Kellanova, which is part of Mars, Incorporated. Mars, Incorporated is privately held.

Which country owns Kellogg's?

Kellogg's is owned by Kellanova, which is headquartered in the United States.

Where is Kellogg's from?

W. K. Kellogg created Corn Flakes in Battle Creek, Michigan, and the Kellogg Company was founded in 1906.

Is Kellogg's an American brand?

Whownit records 2 sourced connections between Kellogg's and the United States (Origin, Brand rights). At least one is direct — through the company itself.